Is Mobile Replacing Desktop?

A report released recently by the CNNIC, an internet organization affiliated with the Chinese government, claimed that the number of mobile Internet users in China grew by 11.4 percent in 2014, reaching 557 million, in a total of 649 million Internet users in the country. It would be hard to find more staggering statistics about the worldwide rise of mobile web usage than these.

Reports of how mobile internet traffic is surpassing desktop are increasingly frequent. Top newspaper and magazine publishers in the U.K are saying that over half of their audience now views their content on mobile and tablet devices. According to Ofcom, six in ten adults (61%) owned a smartphone in 2014, compared to half (51%) a year earlier, while desktop PC ownership has dropped, from 44% in 2012 to 35% in 2014. Young adults in the UK, between the ages 16 and 24, spend on average 3 hours 36 minutes each day using their smartphones.

The drivers of the mobile internet growth are, for the most part, obvious. Affordable phones using the Android operating system have increased smartphone penetration and made mobile internet accessible for people who can’t afford to buy the Apple iPhone, which, some years ago, was the only player in the market. WiFi spots now exist in most public buildings, cafes, and shops, while an array of mobile applications, most notably messaging apps, have made communications virtually free.

But it is the rise of social media that has made the change in consumers’ daily routines so rapid and pronounced. According to a recent Nielsen report, more than one in four minutes (28%) spent using smartphones in the UK is spent on social networking apps. Facebook consistently tops the lists with the most popular mobile applications, with other connectivity apps, like Instagram and Youtube, following close behind.

While social networking has been the main driving force behind the explosion of the mobile web, “search” is equally important for mobile users. In fact, 2015 is billed as the year when mobile search will surpass desktop search activity. According to data by Google, today most (48%) search on mobile phones starts with the use of search engines while branded apps are used as a starting point for 26% of mobile search. “Deep linking” between mobile applications, as well as in-app search technology, which allows content in apps to be crawled by search engines, are expected to reverse these statistics and revolutionise the mobile search experience.

The rapid shift from desktop to mobile has already had transformative effects for a wide range of businesses. Companies in fields ranging from the retail sector to the travel industry are already starting to adapt to the change. New and exciting mobile applications are replacing the conventional desktop experience and are finding new ways to gain consumers’ attention. Consider. for example, how a mobile app can help you discover and explore the neighborhoods of Paris: This is a functionality that a desktop computer would never be able to offer to consumers.

4 Major Benefits of Outsourcing IT Support to Managed Services for Small Businesses


Article 1 ImageLocal and International managed service providers for your IT Support needs, have been around for quite some time now. With that being said, many companies are still reluctant to outsource their IT departments to them and would rather just do it on their own. If you are going to go it alone, you’ll need help determining the ideal IT infrastructure. With that out of the way, there are great benefits to be gained when you seek help from managed services providers. Here are 4 major benefits which I can think of from the top of my head:

1. They are cheaper and more cost-effective.

Overall IT costs will be relatively low when you resort to outsourcing. The monthly expenditures will somehow, always be predictable. Managed service providers generally converts fixed IT costs into variable costs and lets you plan for IT costs and budget effectively. Just for you guys to have a mental picture of what I’m referring to here, take into account Prosyn, a leading managed IT service provider in London, who offer IT relocation amongst other services. They offer services and packages that are cleverly designed to suit your business’ current needs. You only pay for what you use, when you need it. Also if you think about it, you basically are paying for a well maintained and well-oiled system, instead of the headache of having to deal with repairs yourself.

Not only can you control your IT costs based on the current demands of your business, managed service providers also reduce labour costs. A small, understaffed IT department can often cost more than it’s worth and once in a while can be deemed more of a burden to the company. Training and hiring IT staff can be very costly, and contractual employees don’t always live up to your expectations. When outsourcing to a managed IT support, you have a group of experts and knowledgeable individuals always ready to answer your questions, without the expense of full-time salaries and benefits.

2. They inadvertently increase business productivity

Businesses, especially small ones, have limited resources, and every manager has very limited time and overall restricted attention when it comes to IT support. Organizations that try to carry out all IT Services in-house, can have much higher time allotted for development, research, and implementation, all of which increase expenses and are ultimately passed on to customers. Outsourcing can help your business stay focused on your core concerns and centred on making more improvements in other aspects and not get distracted by complex IT decisions.

3. They reduce risk and handle the fast paced evolution of IT technology

Managed IT Services provide you with a team of guaranteed certified experts in multiple knowledge areas, giving you immediate access to the newest IT solutions available at a cost that’s pocket friendly. Managed service providers easily manoeuvres itself in the fast evolving complexities of technology. You are assured that your IT support is always ready to implement new technology and make sure your system is current and up to date. A quality outsourced IT service organization will definitely have the resources to start new projects, to better your company’s IT, right away. Handling the same project on your own might involve weeks or months to hire the people you deem are apt for the job, train them, and then, of course, provide the support they need. All in all, IT companies will bring years of experience right from the start, which, again, saves time and money.

Also, every business investment carries a certain amount of risk. Aside from technology, market competitors, financial conditions, and government regulations, all change very quickly. Outsourced service providers takes on most of this risks for you especially when it comes to security and compliance issues. They generally are much better at deciding how to avoid risks in their areas of expertise. Managed service providers monitor your systems 24×7, watching for alerts and remotely fixing quirks in your system before they become a major problem – creating a more reliable and worry-free IT infrastructure.

4. But most importantly, they level the playing field.

Most small businesses cannot afford to match the team of in-house support services that larger corporations maintain. Outsourcing can aid small businesses to act “big” by giving them access to similar technology and IT staff experience that giant corporations bank on. An independent third party managed cost structure and economy of scale can give your company a competitive edge and advantage.

How I Improved my own Small Business using Modern Technology


So, a few years ago I entered the entrepreneur’s world and started my own business. I started a company that deals with printing material, graphic design and marketing. It’s a small business, not a company by any means, but I do have a network of employees with versatile set of skills and tasks that I need to coordinate. And in years to come, I have figured out the best way to improve the quality of my enterprise and cut the losses would be using the perks of modern technologies.

customer-journey-illustrationApps – all of my employees have smart phones, and that alone is a huge benefit in a way that they can call or text me or each other if needed. And it is needed a lot, since good organization and communication creates the grounds of successful business. What’s even better is that I tasked them with using specific apps that help even more: an e-mail app that provides fast, reliable communication and file sharing in groups or individually. App is free, and as long as you pay your internet fee, it’s free.

Analyzing – from dozen of different sources I am being attacked with masses of data – fiscal and financial reports, work logs, business numbers. I started looking at them as my worst enemies. But then I started using them the right way. By employing tools like Google Analytics I managed to get meaning from all those data. Numbers became trends and logs became information on how to run my business and where to look next. It saved me a ton of resources and consulting, and I’m very grateful for that.

cloudCloud – sharing everything on the cloud might be one of my favorite things of them all. i finish my report, upload it and it goes to all of my workers at once. Mike finishes his paper, Luisa is having doubts about her idea pitch – they just share it, and I and my managers can see it, discuss it. Process is shorte and feedback is better than ever. I simply love it.

Security – now, with all those people having phones and tablets with sensitive data, I have to be careful. I am not being paranoid – but stuff happens. If not intentionally – there is always human factor, people forget phones all the time and tablets get stolen more then candy these days. And, if these devices are full of my company’s data – I want to do everything in my power to protect it. I use apps for data encryption that makes my files impossible to read, intercept, change or pretty much do anything with – without a password. I also have a high level of security established in my office – I control who comes in and out, there are locks on all the doors and everything is being recorded and monitored. This helps a lot in case of actual security breach, but also serves as a great deterrent against potential thieves.